Jo Malone is known for their simple, minimalist packaging so when my SA sent me a picture of their new limited edition release, I was gladly impressed because the bottle for Star Magnolia had – wait for this – petals! Look at the picture on the right – isn’t it just magnificent? I am such a sucker for marketing and packaging, I admit.
Thank God the juice is as magnificent. I have always been a fan of the magnolia flower note and Anna Flipo delivers a big beautiful magnolia here. It is an interesting magnolia too – in the beginning you get a lemon citrus blast with it, and then it dries down to a nice dewy magnolia. In the desert where I live it is proving to be most welcome. I know that the drydown has sandalwood to round the note, but I don’t even smell it on me, as I only get the magnolia and some laundry musks. There is a lot of ‘fabric softener’ in the end, to be honest, but I can easily accept it.
This is yet another winner for Jo Malone, which is really on a streak lately.