I was at Luckyscent in search of when this new (to me) line caught my eye – J Scent. I joked, ‘is this perfume for Jewish people?’ but then I realized the J stands for Japan.
This is from their website:
” J-Scent perfumes are created with the theme of traditional Japanese fragrances.
This brand of perfume selects traditionally Japanese scents and carefully blends them together. Enjoy “Japanese scents” that embody the beauty of Japan and represent its four seasons.”
But then this also caught my eye:
“Not mixing. Blending. In harmony with nature.
It’s not splashing on a perfume to stand out, but wearing the fragrance as part of your daily life.
Naturally. As part of you. This fragrance becomes one with nature, one with your life.”
Okay, they are perhaps a little dramatic in their copy, but I get it as part of the Japanese aesthetic. I was immediately drawn to ‘Roasted Green Tea’ because tea scents always get to me. I sprayed and it was love at first sniff. The first whiff i slightly smoky from the effect of roasting Hojicha tea, but then the slightly sweet and bitter tea accord instantly broke my heart – there’s a certain melancholy feeling here, but it is also sweet, and the floral jasmine heart just gives it ephemeral beauty. The whole thing smells like an artisan ice cream flavor, akin to a Japanese desert. It’s fruity floral, but a specifically exotic one. And the delicious nutty note (I get pistachio) just rounds up the whole thing perfectly.
To be honest, though, the perfume is on the faint side. And it’s appealing price point ($80 for a 50 ml) shows through its very alcohol-ish blast int he beginning. The projection is on the weaker side as well, but I kind of get that. I doubt if the Japanese aesthetic is on the loud side.
But still, love conquers all. I bought a bottle.